Respecting the natural environments & animals, promoting the local economies, and supporting the societies & cultures at your destinations. This resonated with us: we launched Yūgen Earthside to help people use tourism for good.
Yūgen Earthside’s Vision
“Mobilize travelers seeking to discover and book responsible tourism trips, in order to transform the travel and tourism industry into a force used to better connect humanity and preserve the earth.”
What does “Yūgen” mean?
Yūgen (pronounced “you-genn”), is a Japanese word that means “an awareness of the universe that triggers emotional responses too deep and powerful for words.”
We screen and aggregate responsible tours from numerous operators, making it easier for travelers to discover sustainable trips.